At the October Session on the Resource Recycling Conference in Louisville, Kentucky, the editors and reporters of Resource Recycling were introduced as a Panel by MassRecycle Board President Gretchen Carey.
Be a Recycling Resource: How to Engage with the Media and Fight DisinformationIn this session we heard from Resource Recycling's editorial team and SRO leaders on how to engage with the media to be a resource for dispelling dis/misinformation and how the media can help share your message.
Part one is the lead in to how EPR has made the "P" - producer - into a brand name. What recycling is actually about is raw materials, and the "P" Producer is the mine. The strip mine. The fracking. The petroleum well.
Recycling defends itself best when it's not comparing one recycler or process to another recycler or process, but when we describe the only alternative - EXTRACTION.
In parts 2, 3 and 4 the plan is to cover three recent books published about EXTRACTION. But first, lets visit the topic of disposal one more time, since it is the only lens the press looks at recycling through.
The War Below: Lithium, Copper, and the Global Battle to Power Our Lives
Ernest Scheyder
https://www.simonandschuster.com/books/The-War-Below/Ernest-Scheyder/9781668011805
Cobalt Red: How the Blood of the Congo Powers Our Lives
Siddharth Kara
https://us.macmillan.com/books/9781250284297/cobaltred
Power Metal: The Race for the Resources that Will Shape the Future
Vince Beiser
https://www.penguinrandomhouse.com/books/709947/power-metal-by-vince-beiser/
Here is a link to a great WSJ article about how a P Producer - Glencore - is willingly in the EPR business of recycling used electronics, or "e-waste".
